Cosmetic companies make a lot of claims with their products we are looking at Common Cosmetics Claims Unearthed
Common Cosmetics Claims Unearthed. We will be looking at the different claims that cosmetic companies say about their products
We will be looking at 3 of the most Common Cosmetics Claims Unearthed what is means and what to look for instead.
When a product says their product is Hypoallergenic
When a product says it is Hypoallergenic doesn’t actually mean a lot! “Hypoallergenic” is meant to imply that a product is unlikely or less likely to cause allergic reactions and, therefore, is better for allergy-prone or sensitive skin types, but this simply isn’t true. There are no accepted testing methods, ingredient restrictions, regulations, guidelines, rules, or procedures of any kind, anywhere in the world, for determining whether or not a product qualifies as being hypoallergenic. In fact these products can sometimes cause a reaction more than a product that does not claim to be Hypoallergenic.
What to look for instead: If you have sensitive or allergy-prone skin then look products that are fragrance free. As products that contain fragrance even synthetic or natural fragrances can cause irritation.
When a product says their product won’t clog pores
You can’t trust any product that makes claims that their product will not clog your pores because there are no approved or regulated standards for these statements anywhere in the world. In other words, no matter what a product contains, a company can claim that it won’t make you break out, even if it contains ingredients that are known to trigger breakouts. With no guidelines or standards in place, even the thickest, greasiest moisturiser around can claim it “won’t clog pores.” which as we all know simply is not possible but you normally don’t realise this until you have bought the product and using it but which time its too late.
And forget the claim “oil-free”! As this is a bit of a joke there are lots of ingredients that can make skin feel greasy that aren’t listed as oils. Shopping for oil-free products isn’t a slam-dunk solution for oily or breakout-prone skin.
What to look for instead:
Avoid products that have a thick, creamy consistency. As these are usually the ones that clog pores and make skin feel greasy. When shopping for almost any skin-care product or makeup foundation, the best option for those with oily skin or breakouts is to look for products that have a liquid, gel, serum, or thin, water-based lotion consistency instead. Products with thinner textures are less likely to clog pores or worsen breakouts.
When a company says “Our studies show…”
It seems almost every cosmetics company loves to tell you they have studies proving their claims. but “studies” most often are not available for review and/or are not published, which means the “study” is meaningless.
In the world of cosmetics there’s an entire business built on claim substantiation. Cosmetics companies that wants to make specific claims for their product hire outside companies to devise a test that will “prove” the claims.So, whether the company wants to state their product makes skin 86% firmer or provides a 90% reduction in wrinkles or that 98% of all women who used it thought they looked younger, the study is designed and set up to support the desired claim. But if these studies are not published how can the consumer read them? And almost without exception, the details on how the study was done are not made public.
What to look for instead:
So it is recommended to just ignore the phrase “Our studies show…” and instead focus on what independently published researcher have to say about the key ingredients in products you’re considering. This is especially important for anti-aging products because their claims, despite seemingly impressive statistics, theses seem to quickly veer into fantasyland as newer versions with the same promises and new “studies” replace the previous ones.
Basically it would seem like its all smoke and mirrors when it comes to companies claims will be covering more Common Cosmetics Claims Unearthed at a later date.
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